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Tech · Tech

iPhone Duo: Apple Orders Surge Amid Unprecedented Demand

Apple has ramped up production of the iPhone Duo after pre-orders for its first folding phone flooded in at record speed, pushing delivery estimates deep into 2027.

By Nadia Almasi ·

Illustration for: iPhone Duo: Apple Orders Surge Amid Unprecedented Demand
Illustration generated for this article, not a news photograph.

Apple is scrambling to keep up with a wave of demand for its first folding smartphone, with supply chain reports indicating the company has increased production orders for the iPhone Duo by over 40%. The move follows a pre-order window that opened on Friday, where customer delivery dates began slipping into late January within approximately sixty seconds of launch.

The speed at which shipping estimates extended raised immediate questions regarding whether the company had underestimated component supply or if consumer appetite was simply overwhelming. Apple characterized the situation as a result of "extraordinary" demand for the new handset. However, the company has frequently employed this specific phrasing to describe launches for new iPhone models in the past.

To mitigate the rush and discourage unauthorized resellers, Apple implemented a restriction limiting purchases to a maximum of two units per customer. Despite these safeguards, the initial surge caused estimated delivery times to push back significantly for those attempting to secure the device immediately.

Supply chain intelligence from DigiTimes, which is based on information from sources familiar with the matter, suggests that Apple is actively ramping up production capabilities. Consequently, the company is expected to meet this sustained interest by increasing its shipment targets from an initial projection of 9.7 million units to 14 million units over the first twelve months of sales.

For those who did manage to secure a device, a number of customers subsequently received notifications indicating earlier estimated shipping dates than originally projected. This shift aligns with the reports of increased manufacturing output, suggesting that Apple is moving to close the gap between order volume and available inventory.

Despite the manufacturing ramp-up, early adopters are encountering some friction regarding software compatibility. As is common with a new form factor, third-party applications are not yet fully optimized for the iPhone Duo, though Apple maintains that the situation is improving rapidly as developers get on board.

Reviews following a week of usage have provided a consistent view of the device, with app support identified as one of five key takeaways regarding the user experience. Another primary takeaway from early testers has been the device's reliance on Touch ID rather than facial recognition technology.

However, reports dated today indicate that Apple is already testing prototypes for a successor device. These iPhone Duo 2 prototypes are reportedly equipped with Face ID, suggesting the company may be addressing the concerns raised by critics regarding the biometric authentication method on the current model.

Source: 9to5Mac · original report published

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